Fred Perry

The Fred Perry label was set up in 1940 when tennis player Fred Perry started producing sweatbands under his own name. These quickly became a success, and Perry soon turned to sports T-shirts. By giving T-shirts to sports commentators and players the brand achieved wide publicity, and the Fred Perry name became associated with major sports tournaments such as Wimbledon. The brand is the first to manage the jump from sportswear to streetwear, but the brand has never forgotten its roots. The original slim-fit cotton pique polo is still produced in England after the same model and using precisely the same fabrics with which the Fred Perry polo was launched back in 1952.

At Troelstrup, Fred Perry is available for men.